When helping clients to transition to hybrid and virtual event possibilities, the main questions that come up are usually around attendee engagement.
There’s so much to love about virtual events. The environment breathes a little easier, and with great technology (like CrowdComms’ awesome virtual event software) attendees can enjoy a truly immersive and engaging event experience. Plus, you can attend without even stepping foot outside your front door!
One of the biggest changes to our daily lives over the last few years has been the necessity to work from home. For the event industry, the rise of virtual events has meant attendees and event planners are not only working from home, they’re attending or organising events from home, too.
“The people alive now, the generation to come, will look at this conference and consider one thing. Did that number stop rising and start to drop, as a result of commitments made here?” – Sir David Attenborough, COP26, 2021
You’ve done heaps of in-depth research, asked for recommendations, and chatted to existing clients. As a result, you’ve found your ideal event tech provider! They’re innovative and engaging, have a great suite of solutions, deliver both off-the-shelf and full-service support, and have a raft of glowing testimonials on independent review sites. You sign them up to deliver your upcoming hybrid event and…now what?
One of the best upsides to virtual events is the ability to connect and engage with attendees before, during and after the event. Digital engagement is an opportunity to deliver awesome content to attendees beyond the event duration. This means attendees get a great return on their ticket investment, and event planners can build a strong relationship with attendees.
Run a 3-day event or power a village for a year?
It is no surprise to any of us that the world needs to move towards more positive change in terms of climate emissions and the preservation of our planet. The talks at COP26 highlighted, on a global scale, the complexity of this issue and the call not just for transformation at an industrial level but also at an individual one.
While virtual events continue to provide event planners and organisers with a flexible and cost-effective option, 2022 looks set to see a resurgence of in-person attendees through either fully live or hybrid events. The continued return to in-person events is exciting, but keeping attendees and guests COVID-safe remains a priority for event planners and organisers.
Event breakout sessions create a dynamic experience that provides small attendee groups with the opportunity to discuss specific issues, network and connect with session speakers and industry experts. Breakouts can also include gaming and entertainment to bond attendees or provide light relief in a busy agenda.
Even if you’ve only ever dipped your toe into the events industry, you’re still bound to have heard the word ‘hybrid’ being thrown around with force. For those of us who live and breathe events, this new exciting option for event production is a safer, more sensitive approach to getting events back to being in-person. No wonder we’re all talking about them!
Whatever your vision for your next virtual, hybrid or in-person event, we can help.
Get in touch today!
