UK Stroke Forum 2023: Successful Event Management with CrowdComms
Key Achievements
Adoption Rate
Exhibitor Growth
1800
Registered Delegates
2800
Leads Captured
Background
The UK Stroke Association, a distinguished charity, is committed to aiding stroke survivors and their carers through specialised support, impactful research, and extensive information on the illness. The Stroke Association engage in fundraising and advocate for those affected by stroke and their families, empowering them to rebuild their lives.
In December 2023, the Stroke Association partnered with CrowdComms to organise the UK Stroke Forum. This annual conference stands as the UK’s most significant and largest multidisciplinary gathering of stroke care professionals, offering a vital platform for interaction and collaboration. The forum’s mission is to create a space where professionals and researchers in stroke care can exchange knowledge, innovation ideas, and best practices, all with the shared goal of enhancing the quality of care for stroke survivors.
This case study explores the objectives, challenges, and outcomes of this partnership.
Event Goals
- Event App Utilisation: the event boasted an impressive 85% adoption rate for the dedicated Event App, demonstrating its
effectiveness and user-friendly nature. - Record-Breaking Attendance: The UK Stroke Forum experienced its highest attendance to date, with 1,800 professionals
joining the event, surpassing the pre-COVID figure of 1,400. - Exhibitor Expansion: the Forum this year saw a substantial increase in exhibitor interest and attendance.
- Lead Generation Success: a total of 2,735 leads were captured during the event, facilitating valuable connections and
potential collaborations.
Product Used
Challenges
- Budget Constraints: as a charity, the Stroke Association needed to minimise expenses while maximising the impact of the event
- Delegate Management: managing the large volume of delegates on site with registration and badging presented a logistical challenge.
- Surpassing Expected numbers: the event had to adapt to a higher than anticipated increase in delegate numbers, which require scalable solutions.
- Exhibitor Support: providing exhibitors with the right tools and support to capture leads was essential, ensuring they could fully benefit from their participation.
Solution
- Event App: the bespoke Event App was central to the conference’s success, providing attendees with a seamless and interactive experience.
- Onsite Registrations and Badging: efficient onsite registration and immediate badge printing systems were implemented to handle the increased volume of attendees.
- Max Kiosks: nine Max kiosks were strategically placed to assist with registration, information dissemination, and lead capture.
- Lead Capture Enhancement: the event prioritised enabling exhibitors to effective capture leads, offering necessary support to ensure their success.
Conclusion
The collaboration between the UK Stroke Association and CrowdComms in hosting the UK Stroke Forum was a resounding success. This year’s conference saw the highest attendance ever, achieved an impressive 85% using the new Event App, and witnessed a significant surge in exhibitor engagement.
The strategic implementation of technology, including the Event App, onsite registration, badge printing, and Max Kiosks, along with the exceptional onsite support team facilitated a seamless experience. The lead capture process was refined, resulting in a remarkable number of connections, showcasing the forum’s dynamic environment.
These results are a testament to the effectiveness of the tools and strategies employed and highlight the forum’s role as a catalyst for advancements in stroke care. CrowdComms was honoured to be a part of this impactful journey and looks forward to scaling new heights at the next UK Stoke Forum.
What They Say
“CrowdComms were again nothing but brilliant! This is our second year using them as a supplier and they continue to show why they are the best in the business. Great people, incredibly professional and take the pain away from you both before the event but on it too!”
Jon Roe, Events Lead
Stroke Association
CrowdComms In Action
At CrowdComms, we dive headfirst into every project, becoming full-on members of your team to ensure your event’s success. From seamless on-site registration and badging to our feature-rich event app, networking tools and live polling, our commitment to collaboration drives dynamic and memorable experiences.
See us in action below and discover how we make every event extraordinary.
Frequently Asked Questions
About
The UK Stroke Forum is the UK’s largest multidisciplinary conference dedicated to advancing stroke prevention, treatment, and rehabilitation.
- Badging| event app| Lead Capture| Onsite Registration