Background
The Executive Leaders Network (ELN) is known for organising high-calibre virtual and in-person conferences, exhibitions and bespoke events.
ELN’s mission is to foster meaningful and collaborative discussions among sales, marketing and operations teams across various industries. By creating a community-centric environment, ELN ensures that its events not only allow companies to engage with clients but also position themselves as thought leaders. For its 2022 Privacy and Security Summit and the wider events programme that followed, ELN partnered with CrowdComms to bring a multi-event app platform, badge-printing kiosks and onsite support to its conferences.
Event Goals
- Ensure a seamless and efficient in-person event experience
- Minimise environmental impact by reducing plastic and paper usage
- Enhance attendee engagement through interactive and innovative features
- Gain greater flexibility and control over event logistics and real-time updates
Challenges
- Transitioning from virtual events back to in-person conferences post-pandemic, with higher attendee expectations
- Managing complex event logistics, including registration, badging and attendee engagement, across multiple events
- Reducing environmental impact while maintaining efficiency
- Addressing data privacy concerns for attendees
Solution
CrowdComms badging kiosks provided fast, contactless registration and badge printing in under 10 seconds, reducing plastic and paper waste while keeping arrivals moving.
The event app allowed real-time updates and last-minute changes, with interactive features like polling, Q&A and meeting booking driving high attendee engagement across each conference.
Because everything ran on one integrated platform, ELN could consolidate all event functions in a single place, simplifying management and improving the overall attendee experience without relying on third-party integrations.
Data privacy features gave attendees control over who had access to their personal information, ensuring security and directly addressing the privacy concerns of a senior, security-conscious audience.
Outcome
Partnering with CrowdComms enabled ELN to elevate the quality of its in-person events, offering attendees a streamlined, engaging and environmentally conscious experience. The success of the 2022 conferences at Reading FC Stadium demonstrated the effectiveness of integrating advanced technology solutions into event planning. ELN is now well-positioned to continue pushing the boundaries of what is possible in the events space, with CrowdComms as a trusted partner in its ongoing journey.